Wednesday, December 10, 2003

IT'S A DRIP NOW, BUT IT WILL BE A FLOOD NEXT SUMMER AND FALL

You can bookmark this and come back to it next year. It's my prediction for a phenomenon that just popped its head in California and I predict will be a focus of the Democratic campaign next year. What is it?

Internet-driven "ambush news".

This is a good example. Web-based organizations are getting a lot of funding to essentially create spin zones favorable to their favorite candidate. This is not the candidate's political website, but another type of animal like moveon.org's site.

There will be more, and one of their strategies will be to get other websites to link to their's. To have their "members" write and comment a lot on other websites and news/opinion blogs. I'll bet they set up pseudo-blogs, pretending to be someone they're not. You know -- "I can't really tell you who I am, but I'm a disillusioned analyst in the West Wing". Nixon and Co. called it dirty tricks.

This happened in California. The anti-Arnold volume got cranked up to the max just before the election. Allegations made that were later proven unfounded, etc., etc. They just didn't have enough time to make an impact.

They have time now. It will happen.


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